Quite often when we speak with our family, friends and colleagues, we hear “Don’t get so emotional” or “Don’t be emotional”. What is being emotional? If you search for emotional on google, this is the first result you will get. adjective adjective: emotional 1. relating to a person’s emotions. “gaining emotional support from relatives” synonyms:… Read More »
We as human’s need empathy at every phase of our life. When we conceptualize our idea, believing in it and embarking on the journey is the first step, but the most important aspect is to understand the end user of our product/service/offering. Empathy is the one single key attribute of sales which makes or breaks… Read More »
Victor Hugo once said there is one thing stronger than all armies in the world, and that is an idea whose time has come. I believe in it. Since my college days, I always wanted to do something on my own, I don’t know why. While in college I still remember selling Kirloskar UPS to… Read More »
Over the last two years, Healthcare has been on an exponential growth. Previously, Healthcare was limited to professionals who have been in the field and others stayed away from it even though they thought they could solve the problems. However, things changed. There are many non-Healthcare professionals who have been in the technology space who… Read More »
If you are a startup, owning the road is what makes the difference. Creating a niche/competitive product is no longer what makes you differentiated. Everyone has something to offer. What makes the cut is, you creating a platform for yourself and/or your product. In idea evaluation 50% weightage goes towards the differentiator. 5%goes to testing, 20%… Read More »
Ever wondered how entrepreneurs think? What goes in their mind and how do they predict the future of their idea and themselves? Even I did. Dr. Saras Saraswati, a Cognitive Scientist worked on this problem and the result is Effectuation. Instead of me explaining, you should visit the site.
When we have an idea, we focus on building the product. What happens eventually is that the product gets into iterations and over the period of time becomes redundant for various reasons. What we need to focus on is to build our idea as a platform. Think of it as a broader solution and the… Read More »
Consumers are now more demanding then few years ago. Thanks to the competition. There are newer and innovative products coming out more frequently and also the iterations to market are coming down. According to TrendWatching.com, the five key attributes for any successful startup are Affordability, Simplicity, Sustainability and Design. Any product/service wins market share which balances… Read More »
It was found out that the number of startup’s during the Economic downtime in 2009 was much higher than during the Internet and Dot Com boom in the late 90’s and early 2000’s. This means that people are thinking different and having an appetite to do something different during difficult and testing times than when… Read More »
Yes. This is what is the norm. If you are doing anything outside your comfort zone, then you are a risk lover. Leaving a well paying job and starting out to change the world in your way is definitely a risk not everyone is willing to take or interested in taking, but when you do,… Read More »