Education, Entrepreneurship, Startup

Consumer Education

When you identify a problem and wish to solve it, the most important aspect is consumer education. Bringing out a product or designing a solution and leaving it for people to use does not work. As an entrepreneur, you should demonstrate the functioning of your product/service which falls under Consumer Education. There are few path-breaking products which came out in…

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Entrepreneurship, Experience, HealthCare, HealthCare in India, Startup, Technology

To startup in Healthcare – Focus on Domain

Healthcare is the hottest sector to startup in any part of the world. There is a complete paradigm shift in how Health is being delivered. It is no longer going to see a Doctor or visit a Hospital, Healthcare is beginning at home. Preventive and Proactive Care delivery is fast gaining acceptance. Technology is indeed helping bridge large part of…

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Startup, Strategy, Think

What is the cost of Failure?

Seth Godin once said, the cost of failure is dwarfed by the huge cost of not trying. This is absolutely very true. Most of the times we do not even take the next step because we are afraid as to what will happen next. We are in our comfort zone and we wish to be there. At work or even…

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Creativity, Entrepreneurship, Experience, Startup


A very good friend of mine and I once walked into Audi showroom in Bangalore. We just wanted to inquire about their Q3 offering. We initially planned that we would go there, inquire and be back in 30 minutes. After we entered, we were greeted by a receptionist and she then put us to the Executive who was in-charge for…

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Entrepreneurship, Experience, Startup

2 Questions before you Startup

I don’t even want to start with the list of question you would need to answer to family, friends and yourself before you startup. In the long list of questions, there are 2 questions which stand out and answering these two questions with clarity will help answer all the remaining one’s in a breeze. So, what are the 2 questions?…

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Creativity, Entrepreneurship, HealthCare, HealthCare in India, Startup, Strategy, Technology, Think

Why, What, How of Predictive Analysis in India 

Enough is said about the Healthcare infrastructure in India. All what we have is problems. Doctor to Patient ratio is very less, Population to Hospital beds is less, Manpower is less. Everything is on a downward trend. Healthcare startups are focusing on bridging various aspects in Healthcare – Delivering medicines, connecting Doctors, Virtual consultation, Telemedicine etc. However, there is one…

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HealthCare, Startup, Strategy

Personal Health Monitoring

The hottest segment in Healthcare is proactive Health management. There are quite a few companies and startup’s focusing on providing required platform for us to begin. Identify what you wish to track It is very easy to be lost in identifying what you wish to track. Start with a complete Health check, identify what aspects you would need to monitor…

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